30+ Markets
100+ Projects Delivered
15 Years of Experience

Tailored Solutions for data-driven decision-making enabling commercial success

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Go-to-Market
Strategy

  • When a strategic launch in next 12-18 months requires trusted personnel by your side
  • When underinvestment in resource planning can jeopardize success, while overstaffing can lead to inefficiencies and downsizing or attrition
  • When navigating market entry complexities for novel therapies, be it identifying the right customers, defining field roles, right sizing and deploying the field organization
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02

Sales Performance & Resource Optimization

  • When there is pressure on profitability due to slow uptake or loss of exclusivity
  • When sales hit a plateau with either obvious or no clear cause in sight
  • When inefficiencies have creeped in sales force structure, territory deployment, segmentation or targeting
  • When commercial model needs redesign and deployment to cater to evolved product or portfolio needs
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03

AI & Analytics-Driven Commercial Excellence

  • When real-time insights are required by field force for effective customer engagement i.e. next best action
  • When HQ teams need end-to-end sales performance management platform for streamlined operations
  • When commercial execution needs a strong data-driven foundation
  • When on-demand, specialized support through a dedicated Insights and Analytics hub can augment capacity
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Tackle challenges head-on

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Market Entry Uncertainity

Navigating an unfamiliar landscape can be daunting. We provide clarity by answering critical questions—How many patients and HCPs exist? Where are they located, diagnosed, and treated? How concentrated is the market?

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GTM Investment Dilemma

Underinvestment can jeopardize success, while overstaffing leads to inefficiencies and downsizing in future. We co-create data driven GTM strategy with right-sized customer-facing teams for effective engagement.

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Slow uptake or Declining Sales

Few challenges put more pressure on leadership than plateauing sales. Is it due to inefficient sales force deployment, suboptimal segmentation and targeting, loss of exclusivity or anything else? We diagnose the root causes for commercial challenges, build an action plan and optimize your commercial model.

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Lack of Real-time Insights

Need for real-time insights to identify challenges in commercial execution and drive strategic decisions. We can build an AI and analytics powered insights platforms for real-time KPI monitoring and next-best-action recommendations.

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Capacity Constraints

Limited bandwidth with internal analytics teams, leading to bottlenecks in addressing frequent and urgent business requests

Proven Success: Case Studies

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Optimizing Go-to-Market in US for a Biotech

Supported a biotech’s US launch with data-backed customer targeting, sales force sizing and territory design —ensuring an optimal GTM strategy.

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Sales Force Redesign, Optimization & Implementation

Enabled strategic decisions on dissolving, downsizing, or repurposing an unprofitable primary care sales force through role-design workshops and profitability modeling. Supported implementation of the redesigned organization.

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Driving Sales Excellence for a Big Pharma in EU Markets

Enabled a global pharma firm to embed excellence and standardize its field tiering and targeting process with across multiple therapy areas and countries.

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Custom Analytics-Powered Platform for Sales Training

Developed a real-time insights platform to evaluate sales force performance in live role-play workshops, identifying key focus areas ahead of a first-ever competitor launch.

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Refining HCP Targeting with Referral Analytics

Helped an emerging biotech analyze Rx and Mx claims data to determine relationships amongst HCPs and accounts and refine field targeting.

Uncertain about the root
cause of your challenge?

Start with a commercial health check

Why clients choose Kneev Health?

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Precision-Driven Strategy

We cut through the noise to deliver data-backed, pragmatic solutions that drive real impact.

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Agile & Efficient Execution

No fluff, no unnecessary overhead – just high-impact delivery, exactly when you need it.

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Experienced & Trusted Partner

With over a decade of hands-on expertise, we know what works – and we make it happen

Let’s Discuss Your Need

Let us know how we can support your commercial strategy or its execution.